Telling a leading media company's story in a whole new way.
The company formerly known as Clear Channel Media + Entertainment has a been a leader in the media industry in the US for decades, but felt that awareness of what they were capable of as a business was lacking.
I worked with the Client Relations and Industry Marketing team to create an ad campaign, "Get Heard, Be Loved", that would raise the company’s profile to advertising and media insiders and effectively communicate the brand’s reach and influence. I helped concept the campaign, and lead design of the print ads and digital assets.
Supposedly Bob Pittman had the ads printed and hung in his office. 'Nuff said.
Role: Associate Creative Director